SEO and content
We take on SEO for firms we already run paid media for, where it fits the market. Content is written from intake questions and real search data, attributed to a named attorney, and measured on inquiries, not traffic.
Retained clientsSEO is offered to paid-media clients only, where the market and timeline make sense.
What we do
- A content map built from Search Console data and intake questions
- Practice and location pages with the disclosures your state requires
- Pages reviewed and attributed to a named, licensed attorney
- Technical fixes: speed, indexing, structured data and internal links
- Google Business Profile management and a review program
- Monthly reporting on inquiries and signed cases from organic search
What we report
- Organic inquiries and signed cases
- Search Console clicks for target queries
- Indexing and page-speed issues found and fixed
Definitions are on How we measure.
What we need from you
- Search Console and analytics access
- An attorney to review and sign off on content
- Access to your website or approval to rebuild it on hosting you own
What we won’t do
- Buy links or publish content nobody at your firm has reviewed
- Publish mass AI-written pages
- Promise rankings
Included inOffered as an add-on to paid-media clients.
See pricing
Works with
- Google Search and Local Services AdsSearch campaigns and Local Services Ads for the cases your firm takes, in the markets you serve.
- Meta ads (Facebook and Instagram)Facebook and Instagram campaigns that reach injured workers and accident victims before they search.
- Landing pages and websitesFast pages built for one practice and one market, with the phone number first and nothing in the way.
Start with your numbers
Book a 30-minute call. Bring last month’s ad spend and signed cases if you have them. If you don’t, that’s where we’ll start.